ABOUT US
Hi, and welcome to COCOACENTRIC!
My name is LaToya McInnis, and I'm the founder, designer, and creative force behind COCOACENTRIC.
My love affair with jewelry started long before I launched the brand. As a little girl, I was fascinated by fashion, personal style, and the way a single accessory could completely transform how someone felt. That passion eventually led me into the jewelry industry, where I spent nearly a decade as a Jewelry Merchandiser working with globally recognized brands including Kenneth Cole, Givenchy, and Betsey Johnson. During that time, I helped develop collections carried by retailers such as Bloomingdale's, Gap, Macy's, and specialty shops around North America.
At the same time, I was building my own creative path as a fashion stylist, vintage collector, and visual storyteller. I spent years sourcing iconic pieces from decades past, helping clients discover their personal style and confidence through fashion. The more I worked in the industry, the more I realized I wanted to create something of my own—something that reflected my love of bold design, cultural storytelling, and self-expression.
That's how COCOACENTRIC was born.
What started as a passion project has grown into a jewelry brand recognized by InStyle, The Zoe Report, NYLON, POPSUGAR, The Tamron Hall Show, and The New York Times. Today, our pieces are worn by women who aren't afraid to take up space, make a statement, and express themselves unapologetically.
The name COCOACENTRIC carries special meaning. COCOA honors beauty, culture, and heritage, while CENTRIC serves as a reminder to stay rooted in yourself. Together, they represent a brand built around confidence, individuality, and everyday luxury.
I believe jewelry should do more than accessorize—it should tell a story. Every piece is designed to help you feel powerful, polished, and a little more like yourself. Whether you're dressing for a major moment or simply elevating your everyday look, I hope COCOACENTRIC becomes part of your story.
Thank you for being here and for supporting this dream. I can't wait to see how you wear it.
xo,
LaToya
Founder & Designer
COCOACENTRIC
WHO WE ARE
COCOACENTRIC is a bold, retro-inspired jewelry and accessories label that celebrates style, artistry, and empowerment. Every piece is thoughtfully designed, ethically crafted, and infused with meaning. Inspired by daring fashion, modern art, and the beauty of our natural world, we’re here to make statements that matter.
"Cocoa" reflects the radiant richness of our skin as melanated women, while "Centric" speaks to the balance, unity, and unapologetic confidence we embody. With a passion for individuality, culture and strong femininity, COCOACENTRIC is more than a brand—it’s a celebration of who we are.
WHY WE BECAME
Cocoacentric was established by LaToya McInnis, the owner and designer, in 2018. The inception of Cocoacentric was driven by a yearning for self-expression and the desire to communicate narratives through the medium of fashion. "I aspired to lead a purposeful life enriched with art, completeness, and imagination," says LaToya. Our objective is to stay authentic to our distinctive style, individuality, and the rich tapestry of cultures that inspire us.
OUR MISSION
Our mission is to inspire and empower women to embrace their stylish beauty. We aim to craft, produce, and carefully select sustainable jewelry and accessories that surpass our customers' expectations by offering a distinctive style, artistic design, quality, value, and exceptional service. Our objective is to consistently champion a diverse range of women and celebrate beauty that is frequently marginalized and unnoticed.
OUR VISION
The possibilities are boundless! Our aspiration is to fashion exquisite accessories, drawing inspiration from our passion for easy elegance, contemporary artistic concepts, iconic vintage fashion statements, and, above all, cultural influences. We are committed to producing our meticulously handcrafted, limited-edition jewelry using environmentally friendly, recycled brass that has been upcycled and reimagined into fresh designs. This approach allows us to minimize waste in both our production and creative endeavors.
OUR ESSENCE
“Cocoacentric represents the true inner you. Your style center, your source, hue, the vibration that only you can dwell in”.
- LaToya M